WearNow Privacy Policy

Last Updated:

WearNow is a real-time AI virtual try-on browser extension provided by Xmax AI ("we," "us," or "our"). We respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, and protect information when you use the WearNow browser extension and related services.

1. Information We Collect

To provide WearNow's virtual try-on features, we may collect and process the following information:

Account Information: When you sign in, we may process your email address, account identifier, authentication information, and subscription status.

Images and Video Data: When you use AI virtual try-on features, WearNow processes the images, clothing references, and video frames necessary to generate virtual outfit transformations. Depending on the feature and technical implementation, relevant data may be transmitted to our servers or authorized AI processing providers.

Usage Information: We may collect information related to feature usage, processing requests, available credits, subscription benefits, and technical errors to provide and maintain our services.

Extension Settings: We may store essential settings, preferences, and session information locally in your browser.

2. How We Use Your Information

We use the information collected to:

  • Provide real-time AI virtual try-on and clothing transformation features.
  • Authenticate users and manage accounts, subscriptions, and credits.
  • Save preferences and maintain extension functionality.
  • Monitor performance, troubleshoot technical issues, and improve service reliability.
  • Protect our services against fraud, abuse, and unauthorized access.
  • Comply with applicable legal obligations.

We limit data collection and processing to purposes necessary for providing and supporting WearNow's disclosed functionality.

3. Image and Video Processing

WearNow uses AI technology to transform clothing appearances in images and live video.

Images, clothing references, and video frames may be processed locally or transmitted to authorized remote processing services, depending on the feature being used.

Such data is processed for the purpose of generating the virtual try-on experience requested by the user.

Uploaded images and processed video data are retained for 30 days and automatically deleted thereafter.

Any use of this content for purposes beyond providing the requested service, including AI model training, will be carried out in accordance with applicable industry standards and guidelines.

4. Browser Permissions

WearNow may request browser permissions necessary for its functionality, including:

  • Storage: To save extension settings, preferences, and session information.
  • ActiveTab: To interact with the current browser tab when the user activates supported functionality.
  • Identity: To support user authentication where the Chrome Identity API is used.
  • Host Permissions: To communicate with authorized backend services and interact with supported websites as required for virtual try-on functionality.

We use these permissions only to the extent necessary for the extension's disclosed features.

5. Data Sharing and Third-Party Services

We may share necessary information with authorized service providers that support WearNow, including AI processing, cloud infrastructure, authentication, payment processing, and technical operations.

These providers may process information only as required to deliver their respective services, subject to applicable agreements and legal requirements.

We do not sell personal information to third parties.

6. Data Storage and Security

We implement reasonable technical and organizational measures designed to protect information against unauthorized access, disclosure, alteration, or loss.

Information may be stored locally in your browser or processed through our backend systems and authorized service providers.

Data is retained only for as long as necessary for the purposes described in this Policy, subject to applicable legal requirements and our actual retention schedules.

No method of electronic transmission or storage is completely secure.

7. Your Privacy Choices and Rights

Depending on your location and applicable laws, you may have the right to request access to, correction of, or deletion of your personal information.

You may also manage certain preferences through the extension and remove locally stored extension data through your browser settings.

To request account or personal data deletion, please contact us using the information below. We will handle requests in accordance with applicable law.

8. Children's Privacy

WearNow is not intended for children under the age of 13 or the applicable minimum age required by local law.

We do not knowingly collect personal information from children in violation of applicable law. If we become aware of such collection, we will take appropriate steps to address it.

9. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our services, data practices, or legal requirements.

When changes are made, we will update the "Last Updated" date. Where required by law, we will provide additional notice or obtain consent.

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us:

Product: WearNow

Provider: Xmax AI

Website: https://xmax.ai

Privacy Contact: oversea@xmax.ai

By using WearNow, you acknowledge that you have been informed of the data practices described in this Privacy Policy.